This is the preliminary (or launch) version of the 2024-2025 VCU Bulletin. Courses that expose students to cutting-edge content and transformative learning may be added and notification of additional program approvals may be received prior to finalization. General education program content is also subject to change. The final edition and full PDF version will include these updates and will be available in August prior to the beginning of the fall semester.
The activity of management is concerned with setting an organization’s strategic goals and formulating processes to achieve them. Managers carry out their administrative roles by handling such duties as preparing and administering budgets, planning and directing operations, and coordinating employees’ activities.
The management/entrepreneurship concentration empowers students to develop an entrepreneurial mindset and complementary skill set needed to provide creative solutions for new ventures and existing organizations. Students gain knowledge of entrepreneurial and design concepts useful for questioning assumptions, exploring alternatives and developing creative solutions.
Learning goals
The goal of the curriculum for the management concentration is to prepare students for careers that require general skills in business and management.
- General management competencies
Graduates will develop skills in managing people and other resources to help achieve organizational goals. - Analytical competencies
Graduates will have quantitative and analytical skills that can be applied to the solution of managerial problems. - Entrepreneurship competencies
Graduates will understand issues facing entrepreneurial firms and the skills needed to work with, work in or develop their own new ventures.
Student learning outcomes
Upon completing this program, students will know and know how to do the following:
- Depth of knowledge
Demonstrate an understanding fundamental concepts of management that relate to the shaping of employee behaviors toward the achievement of organizational goals - Communication skills
Communicate a personal leadership vision that reflects self-awareness, knowledge of leadership theories and concepts, and appropriate oral communication skills - Analytic skills
Use knowledge of human resource management concepts and data to suggest solutions to management problems - Quantitative skills
Identify and use relevant data to help make informed decisions about management issues - Entrepreneurship concentration-specific skills
Develop an individual belief, or self-efficacy, that he or she is capable of successfully performing the roles and tasks of an entrepreneur
Special requirements
The admission requirements for the School of Business detail the deadlines and other requirements for students to be admitted to one of these major programs of study. The following courses must be completed before the student may declare a specific business major: ACCT 203, ACCT 204, BUSN 201 or BUSN 205, BUSN 212 or MATH 200, BUSN 225, ECON 210, ECON 211, UNIV 111, UNIV 112 and UNIV 200.
The School of Business has special academic policies, including policies on transfer credits, that apply to all undergraduate degrees.
All baccalaureate degree programs in the School of Business require successful completion of the business knowledge exam as administered in BUSN 499.
Students may need to take additional mathematics courses as prerequisites to BUSN 212 or MATH 200. These credits will count as open electives in the degree program.
No more than six credits from the BUSN 16x Digital Literacy courses may be applied to the degree.
INTL 493 may not be counted toward a business degree.
Credit for SPCH 121 or SPCH 321 will substitute for BUSN 225, and no more than three credits of these courses may be applied toward a business degree. Students who earned a minimum grade of B in either ECON 203 or ECON 205 at VCU may substitute that credit for ECON 210.
The pass/fail grading policy may not be used for many course requirements. Please check with your academic adviser before taking the pass/fail grading option.
Degree requirements for Business, Bachelor of Science (B.S.) with a concentration in management/entrepreneurship
| Course | Title | Hours |
|---|---|---|
| General education | ||
| Select 30 credits of general education courses in consultation with an adviser. | 30 | |
| Major requirements | ||
| • Major core requirements | ||
| MGMT 319 | Leadership | 3 |
| SCMA 302 | Business Statistics II | 3 |
| • Concentration requirements | ||
| MGMT 313 | Entrepreneurial Finance | 3 |
| MGMT 321 | Survey of Entrepreneurship | 3 |
| MGMT 331 | Human Resource Management | 3 |
| MGMT 405 | Negotiation, Influence and Conflict Management | 3 |
| MGMT 423 | Social Entrepreneurship and Innovation | 3 |
| MGMT 437 | New Venture Strategy | 3 |
| • Major electives | ||
| Entrepreneuership electives (select from list below) | 6 | |
| Ancillary requirements | ||
| • Ancillary core requirements | ||
| ACCT 203 & ACCT 204 | Introduction to Accounting I and Introduction to Accounting II | 6 |
| BUSN 225 | Winning Presentations | 3 |
| BUSN 301 | Career and Professional Development | 1 |
| BUSN 323 | Legal Environment of Business | 3 |
| BUSN 499 | Business Knowledge Exam | 0 |
| ECON 210 | Principles of Microeconomics (satisfies general education BOK for social/behavioral sciences and/or AOI for global perspectives) | 3 |
| ECON 211 | Principles of Macroeconomics | 3 |
| FIRE 311 | Financial Management | 3 |
| INFO 360 | Business Information Systems | 3 |
| MGMT 303 | Creativity and Ideation | 3 |
| MGMT 310 | Managing People in Organizations | 3 |
| MGMT 434 | Strategic Management | 3 |
| MKTG 301 | Marketing Principles | 3 |
| SCMA 301 | Business Statistics I | 3 |
| SCMA 320 | Production/Operations Management | 3 |
| • Additional ancillary requirements | ||
| BUSN 201 | Foundations of Business 1 | 3 |
| or BUSN 205 | Introduction to the World of Business | |
| BUSN 212 | Business Problem Solving and Analysis (either satisfies general education quantitative foundations) 2 | 4 |
| or MATH 200 | Calculus with Analytic Geometry I | |
| Open electives | ||
| Select any course. 2 | 16 | |
| Total Hours | 120 | |
BUSN 205 satisfies general education AOI for global perspectives.
Students may choose electives to reach the minimum total of 120 credits.
The minimum number of credit hours required for this degree is 120.
Approved entrepreneurship electives
| Course | Title | Hours |
|---|---|---|
| BUSN 400 | Principles of Consulting | 3 |
| BUSN 401 | International Consulting Practicum | 3 |
| MGMT 389 | Managerial Skills Development | 3 |
| FIRE 305 | Principles of Real Estate | 3 |
| INFO 320 | Business Intelligence and Data Mining | 3 |
| INFO 361 | Systems Analysis and Design | 3 |
| MKTG 315 | Buyer Behavior | 3 |
| MKTG 330 | Integrated Marketing Communications | 3 |
| MKTG 335 | Introduction to Personal Selling | 3 |
| MKTG 450 | Product Development and Management | 3 |
| SCMA 386 | Global Supply Chain Management | 3 |
What follows is a sample plan that meets the prescribed requirements within a four-year course of study at VCU. Please contact your adviser before beginning course work toward a degree.
| Freshman year | ||
|---|---|---|
| Fall semester | Hours | |
UNIV 111  Play course video for Focused Inquiry I | Focused Inquiry I (satisfies general education UNIV foundations) | 3 |
| General education course | 3 | |
| General education course | 3 | |
| General education course | 3 | |
| Open elective (prerequisite to BUSN 212 suggested) | 3 | |
| Term Hours: | 15 | |
| Spring semester | ||
| BUSN 212 | Business Problem Solving and Analysis (satisfies general education quantitative foundations) | 4 |
| BUSN 225 | Winning Presentations | 3 |
| UNIV 112 Play course video for Focused Inquiry II | Focused Inquiry II (satisfies general education UNIV foundations) | 3 |
| General education course | 3 | |
| Open elective | 3 | |
| Term Hours: | 16 | |
| Sophomore year | ||
| Fall semester | ||
| ACCT 203 | Introduction to Accounting I | 3 |
| BUSN 201 or BUSN 205 | Foundations of Business or Introduction to the World of Business | 3 |
| ECON 210 | Principles of Microeconomics (satisfies general education BOK for social/behavioral sciences and/or AOI for global perspectives) | 3 |
| UNIV 200 | Advanced Focused Inquiry: Literacies, Research and Communication (satisfies general education UNIV foundations) | 3 |
| General education course | 3 | |
| Term Hours: | 15 | |
| Spring semester | ||
| ACCT 204 | Introduction to Accounting II | 3 |
| BUSN 301 | Career and Professional Development | 1 |
| BUSN 323 | Legal Environment of Business | 3 |
| ECON 211 | Principles of Macroeconomics | 3 |
| SCMA 301 | Business Statistics I | 3 |
| Open elective | 3 | |
| Term Hours: | 16 | |
| Junior year | ||
| Fall semester | ||
| FIRE 311 | Financial Management | 3 |
| MGMT 303 | Creativity and Ideation | 3 |
| MGMT 310 | Managing People in Organizations | 3 |
| MGMT 321 | Survey of Entrepreneurship | 3 |
| SCMA 302 | Business Statistics II | 3 |
| Term Hours: | 15 | |
| Spring semester | ||
| INFO 360 | Business Information Systems | 3 |
| MGMT 319 | Leadership | 3 |
| MGMT 331 | Human Resource Management | 3 |
| MKTG 301 | Marketing Principles | 3 |
| SCMA 320 | Production/Operations Management | 3 |
| Term Hours: | 15 | |
| Senior year | ||
| Fall semester | ||
| MGMT 313 | Entrepreneurial Finance | 3 |
| MGMT 405 | Negotiation, Influence and Conflict Management | 3 |
| MGMT 423 | Social Entrepreneurship and Innovation | 3 |
| Entrepreneurship elective | 3 | |
| Open elective | 3 | |
| Term Hours: | 15 | |
| Spring semester | ||
| BUSN 499 | Business Knowledge Exam | 0 |
| MGMT 434 | Strategic Management | 3 |
| MGMT 437 | New Venture Strategy | 3 |
| Entrepreneuership elective | 3 | |
| Open electives | 4 | |
| Term Hours: | 13 | |
| Total Hours: | 120 | |
The minimum number of credit hours required for this degree is 120.